How RevampHealth Delivers Transparent Benefits Advisory That Willis Towers Watson Cannot
November 13, 2026

Table of Contents
- The Hidden Cost of Traditional Broker Commissions
- Why Enterprise Leaders Are Questioning Their Current Advisory Model
- Our Transparent Fee Structure vs. Commission-Based Conflicts
- Self-Insured Plan Optimization: Where We Create Real Savings
- How Our Commission-Free Model Aligns Our Success With Your EBITDA
- Access to Top PPO Networks Without Hidden Markups
- Quantifying Your Savings: Our Estimation Tools and Claims Surplus Rebates
- Why Enterprises Choose RevampHealth for Restructured Benefits Programs
- Making the Transition to Commission-Free Advisory
The Hidden Cost of Traditional Broker Commissions
Enterprise leaders managing healthcare benefit programs face a structural problem that most brokers won't acknowledge: their advisor's financial incentives are misaligned with their cost reduction goals. At RevampHealth, we've built our entire advisory model around transparency and alignment, which means our success depends entirely on your savings, not on hidden commissions or carrier relationships.
This article walks through why traditional brokerage models fail large enterprises, how our commission-free approach creates real alignment, and what you can expect when you transition to transparent benefits advisory.
Most large brokers earn revenue through a combination of commissions from insurance carriers and, in some cases, explicit fees. Here's the challenge: when a broker receives a 3-5% commission on your annual premium, that payment comes directly from the insurance carrier's margin. Carriers recoup this cost by building it into your rates.
The math is straightforward. If your annual healthcare spend is $50 million and your broker earns a 4% commission, you're effectively paying $2 million annually for advisory services, whether you see that line item or not. That money doesn't improve your plan design, reduce claims costs, or enhance employee health outcomes. It simply transfers to the broker as compensation for placing business.
The structural conflict runs deeper. When a broker benefits financially from higher premiums, they have no incentive to challenge rate increases, optimize plan architecture, or pursue self-funded alternatives that might lower total cost. They earn more when your costs go up.
Traditional brokers also generate revenue by negotiating carrier rebates and keeping a portion of those rebates. Employees and their families never see these dollars, even though those rebates come from the funds collectively paid by employers and employees into the system.
Why Enterprise Leaders Are Questioning Their Current Advisory Model
Over the past three years, we've watched C-suite executives at large enterprises demand answers to uncomfortable questions about their current broker relationships. The primary driver: healthcare spend has continued to rise 8-12% annually at most companies, far outpacing wage growth and operational budget increases.
When CFOs and CHROs dig deeper, they often discover that their current broker hasn't proposed a meaningful restructuring in years. Instead, they receive annual renewal presentations highlighting minor network updates or wellness program tweaks, while the underlying cost structure remains unchanged.
The wake-up call typically comes when a CFO examines their plan's self-funding potential or compares their rates against peer companies in their industry. Many enterprises discover they're dramatically overpaying relative to their claims experience and group size.
Here's what leaders are now asking their brokers:
- Why haven't we explored self-insuring our claims when our group size and claims predictability support it?
- What rebates or profit-sharing opportunities are we leaving on the table?
- How much of our premium increase is driven by our actual claims experience versus carrier margin expansion?
- Are you recommending plan designs because they're right for our employees, or because they protect your commission stream?
These questions often go unanswered by traditional advisors. That resistance is the first signal that misalignment exists.

Our Transparent Fee Structure vs. Commission-Based Conflicts
We operate under a fundamentally different model. We charge a flat advisory fee based on the scope and complexity of your benefits program, and we share in the upside when we restructure your plans and achieve savings.
This structure means three things:
We earn more when you spend less. If we recommend self-insuring your claims and restructure your plan design, and you save $4 million in year one, we benefit from that success. Our financial incentive aligns perfectly with your cost reduction goals.
We're transparent about what we're paid and why. There's no mystery about commission rebates, carrier overrides, or hidden markups. You know exactly what our advisory services cost, and you can measure our value against that fee.
We have no conflict recommending unconventional strategies. Because we don't earn commission from carriers, we can recommend self-funded plans, captive insurance arrangements, or alternative funding mechanisms without bias. We recommend what works, not what's easiest to sell or most profitable for us.
Many enterprises tell us that simply knowing their advisor's incentives are aligned creates immediate confidence. You can trust that when we recommend a major restructuring, it's because we've modeled the scenarios and we believe it's the right move for your business.
Self-Insured Plan Optimization: Where We Create Real Savings
Self-insurance is where most of our significant savings emerge for large enterprises. When you self-insure, you retain the risk of your claims and pay only for actual medical spend plus administrative fees and stop-loss insurance.
This strategy works exceptionally well when you have:
- A group size over 1,000 employees with stable, predictable claims
- Annual healthcare spend exceeding $30-50 million
- Claims data showing you're paying more in premiums than you're using in benefits
We analyze your claims history over three to five years and model what your actual cost would be under self-funding. Most large enterprises we work with discover they can reduce total cost by 15-25% by moving to self-funded arrangements, because they stop paying for carrier profit margins, risk margins, and built-in commission costs.
The process involves restructuring your benefit design alongside the funding model. We might recommend:
- Higher individual deductibles paired with meaningful employer subsidies
- Expanded preventive care and disease management programs to reduce downstream claims
- Network optimization ensuring employees access high-quality, cost-effective providers
- Reference-based pricing for elective procedures to reduce outlier claims costs

We've seen enterprises save $5-8 million annually through self-funding restructures, and those savings persist year after year.
How Our Commission-Free Model Aligns Our Success With Your EBITDA
When you reduce healthcare spend through plan restructuring, those savings fall directly to your bottom line and improve EBITDA. For enterprises managing tight margins or dealing with shareholder pressure around profitability, healthcare cost reduction is often one of the few controllable levers available.
Our commission-free advisory model makes us invested partners in that outcome. We don't earn anything if you simply renew your existing plans at higher rates. We only create value when we restructure programs and generate savings.
This alignment also means we're selective about which engagements we pursue. We don't try to serve every company at every size. We focus on enterprises where our analytical capabilities and restructuring expertise can generate meaningful savings (typically $1 million minimum), because that's where our value is genuine and our economics work.
When you engage us, you're not paying a broker to process paperwork and manage existing arrangements. You're investing in a restructuring project with a clear financial outcome. We bring industry benchmarks, actuarial analysis, and experience from hundreds of client restructures.
Access to Top PPO Networks Without Hidden Markups
One underutilized lever in benefits restructuring involves network access and provider contracting. Traditional brokers often sell you access to national PPO networks as a standard feature, but they rarely optimize the underlying economics.
We negotiate direct access to the major PPO networks (UnitedHealthcare, Aetna, Cigna, Anthem) on behalf of our clients, and we ensure you're getting the most cost-effective contract terms available at your group size and geographic footprint. Critically, we don't embed hidden markups or pass-through fees that inflate your administrative costs.
For large self-funded groups, we also help you implement reference-based pricing strategies where appropriate. Reference-based pricing uses a transparent, data-driven benchmark (often Medicare+20%) to set what you'll pay for non-emergency procedures, rather than accepting provider fee schedules. This approach has helped some of our clients reduce spend on elective surgeries and advanced imaging by 30-40%.
Quantifying Your Savings: Our Estimation Tools and Claims Surplus Rebates
We built savings estimation tools that let you model the financial impact of different restructuring scenarios before you commit to change. Our health benefits savings calculator walks you through your current plan architecture, claims data, and group demographics, then shows you estimated savings under various self-funded and fully-insured alternatives.
Many enterprises are surprised to learn they're entitled to claims surplus rebates under their current arrangements. When you self-insure, any unused reserves at year-end typically come back to you. Under fully-insured plans, carriers sometimes return surplus, but only if it's contractually specified.
We audit your historical filings and ensure you receive every rebate and profit-sharing distribution you're entitled to. For some clients, unclaimed rebates from prior years add up to six figures.

We also run actuarial projections on your future claims costs under restructured plans, accounting for demographic changes, healthcare trend rates, and claims management improvements. This projection becomes your benchmark for measuring advisor performance over time.
Why Enterprises Choose RevampHealth for Restructured Benefits Programs
Our clients choose us because they can verify our incentives are aligned, they understand exactly what they're paying, and they see measurable savings within the first plan year.
We've worked with dozens of large enterprises to restructure programs that previous brokers deemed "too complex" or "not worth the effort." Our case studies show real examples of companies that reduced healthcare spend by 20-40% while maintaining or improving employee satisfaction and plan comprehensiveness.
The typical project takes 90-180 days from initial analysis to implementation. During that time, we handle all actuarial modeling, carrier negotiations, employee communication, claims system setup, and transition logistics. Your team gets to focus on running the business while we manage the technical work.
Making the Transition to Commission-Free Advisory
Switching to a commission-free advisor requires no operational upheaval for your HR or finance teams. You continue managing benefits internally; we simply replace your broker as your strategic advisor.
The transition involves several straightforward steps:
Step One: Request an advisory proposal. We analyze your current plan, claims data, and spending patterns, then present a restructuring roadmap and estimated savings.
Step Two: Validate our analysis. We provide detailed assumptions and benchmarks so your finance team can independently verify our projections. We encourage you to get a second opinion.
Step Three: Negotiate and implement. Once you approve the restructuring plan, we handle carrier negotiations, plan document updates, systems integration, and employee communication.
Step Four: Measure and optimize. We track actual claims and costs against projections and make in-year adjustments if needed. You see exactly what we delivered against our estimates.
The financial case for switching is usually compelling. Even after accounting for our advisory fees, most enterprises see net savings of 15-25% in year one.
We recognize that traditional brokers have relationships and inertia working in their favor. But when your healthcare spend is $50+ million annually and your current advisor isn't proposing meaningful restructuring, the opportunity cost of waiting far exceeds any switching friction.
We're here to help you quantify what your enterprise can save. Start with our savings estimator, then schedule a conversation with our advisory team to explore restructuring options tailored to your business.


